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Are you evaluating your online marketing ROI?

Did you know?
$313 is the estimated cost of one qualified lead for an industrial/manufacturing business.*

What does this mean to you?

In today's market, every dollar must deliver the highest ROI when it comes to not only your online marketing investments, but particularly from your website. Do you know what's working or not working in your online marketing strategy? If not, Thomas can help.

You can't manage what you don't measure. Our comprehensive set of measurement tools offer a variety of ways to help you gather real-time business intelligence about the performance of your company's website and online presence so you can attain maximum ROI.

By receiving tangible metrics that monitor and measure the activity of your website and Thomas programs, you'll be able to make the necessary adjustments and garner superior results.

Contact us now if you want to evaluate the ROI from your website and online marketing.

Sample Company Listing

Here's how we can help you:

  • Web Traxs® - Increase your business by gaining insight into customer behavior on your website. Free to companies considering advertising with Thomas.
  • Mirror Site Tracking - Track sales opportunities coming to your website from ThomasNet.com, and learn the true ROI of your Thomas program.
  • Call Tracker - Gain in-depth insight about new customers who call from your ThomasNet.com program and interact with your customer service team.
  • Client Center - Simplify the management of your Thomas program with this online tool available free to companies advertising with us.

If you're interested in advertising with Thomas, contact us to learn how our measurement tools can help you evaluate your current website and set objectives for your online marketing.

If you're a current Thomas advertiser, contact us to learn how our comprehensive measurement tools can help you evaluate your Thomas program.



*Source: MarketingSherpa 2011 B2B Marketing Benchmark Report